11 Best Hyros Alternatives & Competitors for 2025 (Cheaper)

   By: Marketer Rakib
Updated January 12, 2025
best Hyros alternatives

Is Hyros not fitting for your business anymore? If you are looking for an alternative that provides you with the same potentiality as Hyros, then, you’re at the right place.

In this article, you'll find the best Hyros alternatives that scale with your business, integrate with your ad platforms, and deliver real-time insights to supercharge your campaigns.

Let’s jump into the details.

Top 5 Best Hyros Alternative - A Comparison Table

Features

ClickMagick

Voluum

Triple Whale

NorthBeam

AnyTrack

Ratings out of 5

4.8

4.5

4.6

4.7

4.3

Tracking Method

First-party and cross-device

Redirect & Direct Tracking

Multi-touch Attribution

First-party Data Modeling

Server-to-server, first-party data Tracking

Ease of use

User-friendly set up

Comprehensive, but steeper learning curve

Intuitive, designed for eCommerce

Advanced design, for larger enterprise

Intuitive design and user-friendly setup

Ease of use

User-friendly set up

Comprehensive, but steeper learning curve

Intuitive, designed for eCommerce

Advanced design, for larger enterprise

Intuitive design and user-friendly setup

Ad channels supported

Google, Facebook, TikTok, Bing, etc.

70+ platforms including Google, FB

Google, FB, TikTok, Shophify, Snapchat

Google, FB, TikTok, Native Ads, and other eCommerce platforms

Google, Facebook, LinkedIn, TikTok, etc. and CRM tools

Customer support

Live chat, onboarding calls, and zoom 

Dedicated manager, onboarding calls, video tutorials, etc

Live chat, email, onboarding calls, etc

Chat, Onboarding calls, etc

Email and chat

Price

Starts $79/m

For Individuals price starts at $149/mo

Starts at $6490/year

Starts at $1000/month

Starts at $50/month

Free Trial

14-day

14-day

No

No

14-day

Why Should You Consider Hyros Alternatives?

Hyros

Hyros is a hyper-accurate ad-tracking software for e-commerce and online businesses. Its advanced AI tracking system measures which ads or marketing channels generate the most revenue. It also tracks and analyzes your business's traffic.

However, it has some negative points that compel users to consider Hyros alternatives. Such as,

Key  Features:

  • Hyros is really expensive for small businesses. Its pricing model is very tricky and isn’t transparent. Starting price $216 Monthly
  • Hyros does not support UTMs. That’s why it isn’t perfect for organic sources.
  • Hyros is a bit advanced or harder to navigate
  • You have to pre-generate the reports each time. It is disturbing.
  • Hyros offers very extensive features that a few businesses require.
  • Customer support is also poor.

Therefore, you must look for other tools that can fulfill your requirements and have the same potential as Hyros.

Don’t worry! In this article, I have put together 11 best Hyros Alternatives that offer clearer pricing models and have a gentler learning curve.

 ClickMagickBest for Affiliate Marketers, Digital Marketers & Entrepreneurs

ThoughtMetric

ThoughtMetric: Best for eCommerce marketers and conversion rate optimization (CRO) agencies.

Weberlo

WeberloBest for Agencies, infoproducts, SaaS, and E-Commerce

Redtrack

Redtrack: Best for E-commerce and Affiliate Marketers

Segmetrics

Segmetrics: best for eCommerce brands, SaaS businesses, and agencies

AnyTrack

AnyTrack: Best for performance marketing teams and eCommerce brands.

Optmyzr

Optmyzr: Best for PPC Professionals and Digital Marketing Teams

ClickGuard

ClickGuard: Best for SaaS, E-commerce, and Service Providers

Triple whale

Triple whaleBest for eCommerce business, marketing teams, and agencies

Voluum

Voluum: Best for Mobile apps, E-commerce, Lead gen, Agencies solution, and Affiliate Marketing

NorthBeam

NorthBeam: Best for large eCommerce brands and media buyers.

1. ClickMagick

ClickMagick

ClickMagick is undoubtedly a strong alternative to Hyros, especially for tracking and optimization. It helps you to scale your ads faster and monitor all clicks. 

You can also track your conversions and customers' whereabouts in your ad account. Thus, it is an excellent option for ad tracking, funnel optimization, and cost control.

Moreover, you can have a 14-day free trial. All you need to sign up and enjoy this free drive.

ClickMagick


Special Key Features 

  • TrueTracking - The Single Source of Truth

    You can accurately track every click, conversion, and customer journey with ClickMagick's proprietary TrueTracking technology.
ClickMagick


  • Cross-Device Tracking

    ClickMagick provides seamless cross-device tracking. So, you can confidently track and optimize even as visitors constantly switch devices.
  • Advanced Attribution Models

    Its Advanced Multi-Touch Attribution Models allow you to see the entire customer journey. So, you can understand how different ads contribute to conversions at various funnel stages (top, middle, and bottom). 
  • Bot and Click Shield Protection

    ClickMagick offers bot filtering and a Click Shield feature. With this tool, it prevents bots, competitors, and "click-happy" users from wasting your ad budget.
  • Offline Conversion Tracking

    ClickMagick makes it easier to track phone calls and other offline conversions. This is crucial for businesses that have offline touchpoints in their customer journey.
  • Affiliate Marketing Integration

    You can integrate ClickMagick with over 100 affiliate networks. Thus, it provides server-to-server tracking and other tools essential for growing commissions and optimizing affiliate campaigns.
ClickMagick

Pros

✅Reduce extra ad spend

✅Best fanatical support via live chat, zoom, and onboarding calls.

✅Increase ROI

✅Free trial opportunity

✅Integrate with all ad platforms

Cons

❌It may not offer the same AI-driven analysis found in Hyros for certain advanced user behaviors.

❌Deeper integrations may require a learning curve or technical expertise.


Hyros vs. ClickMagick:  Why Should You Choose?

The reasons that make ClickMagick a great Hyros alternative are-

  • ClickMagick provides a lower barrier to entry and a clear pricing model, making it suitable for lower businesses. However, Hyros is designed for large enterprises with complex sales funnels and long customer journeys. 
  • ClickMagick provides a clear and actionable multi-touch attribution on AI, whereas Hyros offers deep complexity or reliance on AI.
  • ClickMagick offers a much faster learning curve. But Hyros comes with a steep learning curve.

2. ThoughtMetric

Laser Treatment Edgewater

Are you looking alternatives of Hyros to track and optimize your e-commerce marketing performance? Then, ThoughtMetric is an excellent Hyros Alternative.

It is a more suitable platform for e-commerce businesses looking for specialized attribution and customer insights.

ThoughtMetric

Besides, ThoughtMetric is a wide platform for e-commerce. Here, you can choose the best platform to get started with. Also, you get various customer support via live chat, onboarding calls, etc.


Special Key Features

  • Ground-Truth Marketing Measurement 

    ThoughtMetric experts in providing accurate, multi-touch attribution across the customer journey.
  • Multi-Channel Tracking

    Its cross-channel tracking allows marketers to monitor performance across all channels
  •  Customer Analytics 

    ThoughtMetric provides a comprehensive and transparent view of your customer’s behavior. Such as:

New vs. Returning Customers: Measure how well your campaigns attract new customers vs retaining existing ones.

Lifetime Value (LTV): Identify which customer segments provide the most value. It enables businesses to allocate marketing resources more effectively.

Path to Purchase Visualization: Understand key touchpoints in the customer’s journey and what influences their buying decisions.

ThoughtMetric


  • Conversion API

    With CAPI (Conversion API) integrations, ThoughtMetrics sends enriched data back to ad platforms like Facebook and Google to improve their algorithms.
  • Post-Purchase Customer Surveys

    An exclusive feature of ThoughtMetric is the ability to collect direct attribution data from customers via post-purchase surveys.

Pros

✅Provides true customer data

✅Wide integration

✅Customizable and creative dashboard

✅Excellent customer support

✅14-days free trial

✅User-friendly interface

Cons

❌It is effective only for e-commerce marketers

❌Limited CRM features


Hyros vs.ThoughtMetrics:  Why Should You Choose?

  • ThoughtMetrics focuses on tracking online store conversions, simplifying attribution without the complexity. Hyros, on the other hand, is a broader attribution tool that can track complex customer journeys across different platforms.
  • ThoughtMetrics allows businesses to get feedback directly from their customers. But, Hyros lacks this direct survey feature.
  • It provides a user-friendly experience, intuitive dashboards, and streamlined integration with major e-commerce platforms. Hyros offers complex tracking, which causes a steeper learning curve and more time spent on setup.

3. Weberlo

Weberlo

Hyros and Weberlo aim to provide valuable marketing insights. But, Weberlo’s simplicity, plug-and-play setup, and deep integration with payment processors make it a great Hyros alternative.

Weberlo

On Weberlo, you can get every update of your ad campaigns. There are various categories to check on, such as traffic, conversion, activity, overview, etc. let's discuss about its features-


Special Key Features

  • Quick and Easy Setup

    Weberlo prides itself on a 5-minute plug-and-play setup. Its easy-to-use interface allows you to start tracking campaigns and attributing conversions right away. 
Triple whale


  • Customer Journey Tracking

    With Weberlo, you can observe customer interactions from their first visit all the way through to conversion and beyond, including monitoring customer lifetime value (LTV).
Weberlo


  • Up-To-Date Reports

    On Weberlo, you will receive daily reports. You can see the overview, like how much you have spent on ads, and what is your ROI.

    Also, it provides a transparent view of how many visitors you get, the number of form submissions, orders, and total sales.
Weberlo


  • Ad Budget Optimization

    Weberlo implements different ad strategies to optimize your ad budget by reducing extra costs. It provides ROAS ( Return On Ad Spend) measurement to allocate your data-driven budget.
Quick and Easy Setup
  • Ad Performance Optimization

    Weberlo enables marketers to scale ads confidently with real-time tracking and optimization tools. It leverages a cookieless server-side tracker to capture up to 60% more sales data, addressing the tracking gaps created by iOS updates and other browser privacy changes.
  • Deep Integration with Payment & Ad Platforms

    Weberlo integrates seamlessly with popular payment processors like PayPal, Stripe, Shopify, WooCommerce, BigCommerce, and more. Moreover, it offers a wide integration with different Ad platforms like Facebook, Google, TikTok, etc. And Check all paid marketing method 

Pros

✅Affordable pricing

✅Cookie-less solution for bypassing restrictions

✅Provide true customer data

✅Organic Attribution to increase organic growth

✅A free plan is available

✅Premium customer support via live chat and over the phone.

Cons

❌Limited advanced features

❌Less suitable for large enterprise


Hyros vs.Weberlo:  Why Should You Choose?

  • As Weberlo is popular for its 5-minute setup feature, it offers a very easy-to-use interface that differs from Hyros.

  • Weberlo includes organic traffic attribution that provides a transparent view of how non-paid channels contribute to conversions. Whereas, Hyros focuses heavily on paid channels and AI-driven insights.

  • Weberlo’s wide integration with various payment and ad platforms (like PayPal, Stripe, Shopify; Facebook ads, Google ads, etc.) ensures that sales data is always accurate. However, maintaining accuracy for Hyros can be difficult when managing multiple systems.

4. Redtrack

Redtrack

If you are looking for a simple yet powerful ad-tracking solution over Hyros, then RedTrack is an excellent Hyros alternative. You can optimize all your ad campaigns with this ad tracking and automation tool.


Special Key Features

  • Perfect Attribution with Conversion APIs 

    With its perfect attribution system, you can track every conversion down to the ad placement level with 100% accuracy. This is similar to Hyros, but RedTrack excels by integrating CAPI (Conversion API) directly with platforms like Facebook, Google, and TikTok.
  • Bypass iOS14 & ad blockers

    RedTrack ensures no data loss due to cookie restrictions or iOS 14 privacy changes. It bypasses ad blockers and improves conversion matching without needing complex modeling.
  • Centralized Tracking for All Channels from One Dashboard

    RedTrack provides a centralized dashboard to track and analyze performance across all major advertising platforms.
  • Integration with Over 200+ Platforms

    RedTrack offers a wide range of integrations, from major ad platforms like Facebook and TikTok to affiliate networks and payment processors. Therefore, it helps you to optimize your ad tracking effortlessly. It also supports call tracking with platforms like Ringba and Retreaver.
  • AI-Assisted Attribution

    RedTrack provides AI-powered revenue attribution. It ensures providing accurate tracking of all revenue sources across multiple touchpoints.
  • Customer Journey Reports

    It provides clear and deep insights into your customers’ whereabouts. You can learn how they interact with your brands through all conversions and clicks.
  • Real-Time Ad Spend Syncing

    RedTrack syncs ad spend data from platforms like Facebook and Google every 5 to 30 minutes. So you can make faster optimization decisions.

Pros

✅Automated rules and auto-optimization

✅Supports multiple currencies

✅Cost-effective tool

✅Provide continuous updates about costs and revenues

✅Easy setup

✅A free trial is available

Cons

❌Focused on Paid and Affiliate Ads


Hyros vs.RedTrack:  Why Should You Choose?

  • RedTrack offers a more cost-effective solution than Hyros, especially for small to medium-sized businesses or affiliate marketers.

  • It takes around 20-30 minutes to set up which allows you to start ad tracking without any complexity. However, Hyros has a steeper learning curve and requires more time to fully configure.

  • RedTrack is more effective in bypassing iOS 14 challenges with server-side tracking which Hyros may be unable.

5. Segmetrics

Segmetrics

SegMetrics is a powerful, data-driven marketing analytics platform. It is one of the best Hyros alternatives. Basically, it is designed to help businesses optimize revenue at every stage of their funnel. It also provides accurate and long-term ad attribution and detailed insights into the lifetime value (LTV) of every customer. 

SegMetrics is Trusted by businesses to track over 500 million leads and $30 billion in annual revenue.

It is also known for its ability to connect fragmented data from multiple marketing tools into a single source of truth. Thus, you can uncover hidden profits and optimize their campaigns effectively.

Segmetrics


Special Key Features

  • Person-Based Tracking

    SegMetrics tracks customer behavior from the first interaction to the final purchase. This provides a transparent view of which campaigns drive the most valuable customers.
Segmetrics


  • Full Customer Journeys 

    It offers visibility into every step of the customer journey, from middle-of-funnel actions like email sequences and webinars to purchases.
Segmetrics
  • Diagnostic Segmentation

    SegMetrics allows you to filter leads based on custom actions or attributes. It syncs with your CRM or email marketing platform. As a result, you can easily track contacts’ activities.
  • 100+ Integrations 

    SegMetrics can be integrated with various marketing tools, including ad platforms, CRMs, and payment processors. So, you can pull all your data into one place without the need for complex setups.
Segmetrics


  • Custom Dashboards 

    It enables you to design your dashboards according to your tastes that display all your key performance indicators (KPIs).
  • Privacy-Compliant Tracking

    It ensures compliance with modern privacy standards, like GDPR by using first-party cookies and server-side tracking.

Pros

✅Easy integration

✅Data Accuracy

✅Long-term attribution

✅14-day free trial

✅Quick and hassle-free setup

Cons

❌Little bit expensive


Hyros vs.SegMetrics: Why Should You Choose?

  • SegMetrics focuses on unlocking hidden profits throughout your funnel. It tracks LTV over time, and delivers actionable insights that Hyros may not cover as thoroughly.

  • Although both platforms are premium, SegMetrics might be more cost-effective for businesses than Hyros. 

  • SegMetrics offers more customizable dashboarding features compared to Hyros.

6. AnyTrack

AnyTrack

AnyTrack is another best Hyros alternative.  It offers detailed insights into ad campaigns by smoothly connecting customer journey data with the Facebook Conversion API.

It enables you to optimize your ad performance and audience targeting with accuracy.

AnyTrack

On this platform’s home page, you can notice all the options, including dashboard, campaign report, landing page report, and more.

AnyTrack

On top of that, if you have any queries, there is an “ASK AI” option, click on that and input your queries. You will be provided with comprehensive answers from experts.

AnyTrack
AnyTrack


Special key features

  • Instant Setup and Universal Tag 

    You will be amazed by its simple setup procedure. With just a single line of code, AnyTrack allows you to instantly track form submissions, outbound clicks, and other events. Even, it does not require any additional code.
  • First-Party Data 

    AnyTrack uses first-party data for tracking, ensuring reliable and accurate attribution that complies with privacy laws such as GDPR and CCPA.
  • Seamless Integrations 

    It offers over 90 integrations with eCommerce platforms, CRM tools, affiliate networks, and more. It also allows you to sync conversion data across your marketing ecosystem.
AnyTrack


  • Real-Time Data Synchronization

    AnyTrack syncs conversion data in real-time with advertising platforms like Google Ads, Facebook Ads, and Bing. It enables you to build highly targeted audiences and optimize your campaigns instantly.
  • Google Analytics Integration

    It integrates fully with Google Analytics and leverages Google's AI to optimize campaigns for better conversion rates and ROI.
  • Automation & Optimization

    AnyTrack automates the flow of data across all pixels and marketing tools. It syncs conversion data across all platforms. It enables Google And Facebook AI to automate campaign optimization effectively.

Pros

✅Quick and Easy Setup

✅Affordable

✅Real-Time Syncing

✅True ROI Reporting

✅14-days Free Tria

✅First Party Data

Cons

❌Limited Attribution Models


Hyros vs.AnyTrack: Why Should You Choose? 

  • AnyTrack offers a more affordable solution without compromising on the essential features than Hyros.

  • The platform’s intuitive setup process allows you to get started quickly, whereas Hyros’ onboarding can be more complex and time-consuming.

  • It allows real-time data syncing that ensures accurate and up-to-date audience targeting. However, Hyros may lack in this.

  • AnyTrack can be easily integrated with Google Analytics. On the other hand, Hyros does not support Google Analytics.

7. Optmyzr

Optmyzr

Optmyzr is a powerful, modern PPC (pay-per-click) management platform. Here, you can audit, optimize, automate, and report on paid media campaigns that grow your business.

It is highly regarded by PPC teams for its ability to significantly boost efficiency and effectiveness. So, it can be undoubtedly a strong Hyros alternative.

Optmyzr


Special Key Features

  • Comprehensive Auditing & Optimization

    Optmyzr provides in-depth audit tools, performance insights, and data-driven recommendations to uncover growth opportunities and optimize PPC campaigns.
  • Customizable Automation Layer

    It offers premium automation features that layer on top of ad engines. Optmyzr’s Rule Engine allows you to automate processes using "if/then" logic. Thus, it reduces manual effort while improving campaign performance.
Optmyzr


  • Integration with Major Ad Platforms

    Optmyzr can be integrated with Google Ads API, Microsoft Ads, Facebook Ads, and Amazon Ads. 
  • Reporting Tools

    It provides pre-built templates or customizable reports with various widgets. You can automate report delivery to keep clients and stakeholders updated on campaign performance.
  • User-Friendly & Secure

    The platform ensures a quick and secure connection to ad accounts. It only allows you and your team to make any changes if needed. Also, it supports multiple account types and prioritizes security for peace of mind.

Pros

✅Significant Time-Saving

✅Enhanced Productivity

✅Strong Customer Reviews

✅Instant Reporting

✅Data-Driven Insights

Cons

❌It may require some time for new users to learn and fully leverage all tools and automation


Hyros vs.Optmyzr: Why Should You Choose?

  •  If your main goal is to improve PPC performance and efficiency, then Optmyzr provides an all-in-one solution. While Hyros is not perfect in that case.

  • If reporting to clients or stakeholders is important, Optmyzr’s customizable reports and scheduling options provide more flexibility compared to Hyros’ revenue-focused reports.

  • Optmyzr offers more customization options for budgeting, reporting, etc than Hyros.

8. ClickGuard

ClickGuard

ClickGUARD can be your best Hyros alternative tool choice for its distinctive features. It is designed to protect pay-per-click (PPC) campaigns from click fraud, bot attacks, and invalid traffic.

It helps to boost your ROI with seamless integration with Google Ads, Meta Ads, and Microsoft Ads. Moreover, it gives protection over 5000 ad accounts and domains.

Here is a demo of the traffic analysis report of ClickGUARD-

ClickGuard

It is shown that, the fluctuation of traffic across specific dates, with the traffic count reaching 338 clicks on May 10th.

Also, the chart has broken down the traffic into three categories; Good, Suspicious, and Bad Traffic. It is indicated that 45% of the traffic is categorized as good, 35% falls under suspicious traffic, and 20% is deemed bad traffic.

This chart provides a clear view for marketers to realize where their ad spend might be wasted on fake or non-converting traffic.


Special Key Features

  • Automated and Customizable Click Fraud Protection

    It detects and blocks fraudulent clicks automatically which ensures only genuine interactions are charged to your PPC campaigns.
ClickGuard
  • Bot Mitigation

    Identifies and neutralizes harmful bots using AI intelligence, protecting campaigns from non-human interactions.
ClickGuard


  • Hassle-Free and Simple Setup

    ClickGUARD’s comprehensive fraud protection setup process allows you to get everything fully operational within minutes. You'll have complete control over your campaign protection with minimal effort.
  • Immaculate Data

    ClickGUARD ensures immaculate data by eliminating click fraud, which helps you avoid skewed data. Skewed data can lead to poor decision-making.
ClickGuard


  • Invalid Traffic Prevention

    Proactively stops invalid and wasteful traffic before it affects your ad performance.
  • Seamless Integrations

    It can be easily integrated with popular platforms like Google Ads, Meta Ads, and Microsoft Ads for fast deployment and protection.

Pros

✅Enhance Traffic Quality

✅Increase Conversion Rate

✅Secure to Assure ROI Efficiency

✅Better results with the same budget

✅Provide Granular Detail and Analytics Functionality

Cons

❌A little bit expensive for beginners


Hyros vs.ClickGURD: Why Should You Choose?

  • If your main focus is protecting your ad spend from click fraud, ClickGUARD offers a more focused solution than Hyros.

  • By preventing invalid clicks and fraudulent traffic, ClickGUARD helps to secure your marketing budget, ensuring that funds are spent on real, potential leads. On the other hand, Hyros may not be as concerned as ClickGUARD regarding this.

  • ClickGUARD breaks down traffic sources to help marketers better understand the behavior and intentions behind each click.

9. Triple whale

Triple whale


Triple Whale is another effective Hyros alternative. It is designed to simplify data management and drive brand growth by consolidating multiple data sources into one cohesive hub. 

This platform is more effective for eCommerce brands and offers real-time analytics, powerful AI insights, and customizable reports to fuel business intelligence and optimize marketing strategies.

On top of that, its extensive support growth ability is mesmerizing. This platform is trusted by over 2000 brands. Also, Triple Whale tracks $35 billion in annual revenue and monitors over $7 billion in ad spend.

Triple whale


Special Key Features

  • Unified Data Hub

    Triple Whale accumulated data from various sources, including your first-party, zero-party, and marketing platforms. Thus, you can make effective data-driven decisions faster. 
  • AI & Automation

    Moby AI Assistant allows you to ask questions in plain language (e.g., “What’s my CPA for the last 30 days?”) and get insights quickly.
Triple whale


  • Build Forecast effortlessly

    This platform enables you to create customizable forecasts by algorithm, length, intervals, metrics, etc., and automate workflows to plan future growth with ease.
  • Customizable dashboards

    Triple Whale provides pre-built templates and allows you to create custom dashboards to suit your business needs.
  • Data Analysis

    It offers detailed, real-time analytics that scale with your business, with flexibility in building reports and metrics.
Triple whale


  • Built for scale

    With features like ETL, Data Warehousing, and a SQL Editor, Triple Whale supports large-scale operations with enterprise-grade security (SOC 2 Type 1, GDPR compliance).
triplewhale

Pros

✅Simplified data management

✅Get data clarity

✅Customizable analytics

✅Real-time tracking

✅Enhance brand growth

✅Ready-made templates

✅Premium customer support

Cons

❌New users may require time to fully navigate and utilize the platform's capabilities.


Hyros vs.TripleWhale: Why Should You Choose?

  • Triple Whale consolidates multiple data sources, offering one cohesive solution for brands, while Hyros mainly focuses on tracking and attribution.

  • Moby provides a unique AI assistant that makes accessing and understanding data easier, a feature not present in Hyros.

  • Triple Whale offers more advanced custom dashboards, forecasts, and data visualizations compared to Hyros,

10. Voluum

voluum

Voluum is a cloud-based ad-tracking tool. It can be integrated with 70+ ad platforms, including Google Ads, Facebook, Propeller Ads, and more. It also collects detailed data about your website visitors and conversions.

Thus it enables you to identify the most profitable combinations of traffic sources, ads, landing pages, and offers.

voluum


Special Key Features

  • All-in-One Ad Campaign Tracking

    Voluum is a marketing analytical software that enables you to track various types of ads like native, display, pop, etc. Its superfast reporting allows you to capture over 30 key metrics.
  • Traffic Distribution AI

    Its Traffic Distribution AI helps to allocate traffic to the best-performing offers or landing pages automatically.
  • Anti-Fraud Kit

    Voluum has built-in bot and fraud detection to ensure the validity of traffic. This feature blocks invalid or suspicious traffic, protecting your campaigns and budgets from bot-driven fraud.
voluum


  • Automation & Campaign Management

    Voluum’s Automizer tool enables you to control your campaigns, such as pause campaigns, adjust bids, and set up rules and alerts, etc. without switching platforms.
  • Advanced Reporting & Analytics

    It offers real-time reporting with advanced drill-down and data grouping features. Furthermore, you can instantly find out and solve any issue regarding your campaign setup, run A/B tests, and get detailed insights through custom reports.
voluum


  • Rule-Based Traffic Distribution

    Voluum allows you to create sets of rules by which your traffic will be navigated to specific landing pages, offers, or entire paths. Thus, it enhances campaign accuracy, enabling you to deliver a more relevant message to visitors.
voluum
  • Affiliate Marketing Support

    Are you tired of doing a non-stop affiliate marketing job? Thanks to Voluum. Its Automation features enable you to relax and it does all the affiliate jobs without your presence. 

Pros

✅Different workspaces

✅Data store solution

✅Exclusive support from experts

✅Maximum integration

✅Superfast reporting process

✅Cost-effective and time-saving

✅Easy automation tool

Cons

❌Expensive compared to other tools

❌No free trial


Hyros vs Voluum: Why Should You Choose?

  • Voluum offers faster, real-time insights that allow you to act on data immediately, while Hyros might be slow in speed due to its more extensive focus on attribution rather than optimization.

  •  If you're running multiple ad types (native, push, video), Voluum is better suited with support for more platforms, whereas Hyros is not perfect.

  • For marketers concerned about ad fraud, Voluum’s Anti-Fraud Kit is a strong point, which is not a primary focus for Hyros.

11. NorthBeam

NorthBeam

NorthBeam is a cutting-edge marketing intelligence platform. It aims to bring profitable growth to your business. It is a powerful Hyros alternative tool trusted by several leading brands in the industry. 

Moreover, Northbeam uses advanced machine learning algorithms that help you optimize marketing strategies, increase return on ad spend (ROAS), and reduce customer acquisition costs (CAC).


Special Key Features

  • Multi-Touch Attribution (MTA)

    NorthBeam offers almost real-time multi-touch conversion attribution that is free from cookie limitations or privacy constraints.
  • MMM+ (Media Mix Modeling)

    It offers digitally-native media mix modeling that helps to forecast revenue and fine-tune their channel mix for maximum profitability.
  • Incrementality

    Northbeam helps businesses measure the impact of marketing campaigns without geo holdout tests or brand lift studies by Machine-learning-powered incremental lift.
northbeam


  • Creative Analytics

    Its real-time creative analytics allows you to indicate winning ad creatives that drive performance at every stage of the funnel.
  • First-Party Data

    Northbeam focuses on first-party data, ensuring highly accurate marketing analysis. This enhances data reliability and reduces inconsistencies.
  • Focused Dashboards

    It provides customizable, user-friendly dashboards that allow you to view data from all marketing channels in one place.

Pros

✅Multi-touch attribution

✅Provide a clear view of the customer journey

✅Creative Fatigue Detection

✅Omnichannel Growth

✅Superfast reporting process

✅Dozens of free integration

✅Easy automation tool

Cons

❌Complexity for Small Businesses

❌More expensive than other options


Hyros vs.NorthBeam:  Why Should You Choose?

  • Hyros focuses on attribution, but Northbeam’s advanced machine-learning algorithms and real-time reporting provide deeper insights and flexibility.

  • It uses a more sophisticated approach to media mix modeling, while Hyros focuses more on simplifying tracking across platforms like Google, Facebook, and YouTube.

  • Northbeam’s use of first-party data gives it an edge in terms of accuracy and reliability, whereas  Hyros focuses on accurate attribution, and may not offer the same depth of insight into the customer journey as Northbeam.

Top 10 Facts To Choose the Best Hyros Alternative?


Hyros is famous for its advanced tracking, attribution, and customer journey analytics. Nevertheless, people find constraints using Hyros so they look for its alternatives.

However, people get confused to choosing the Best Hyros Alternative. So, here are some crucial factors that you should consider when choosing the right Hyros alternative-

  1. Attribution Requirements

    Hyros is known for its ad tracking and marketing attribution capabilities. Do you need multi-touch attribution to capture data from different points in the customer journey? It is crucial if your business runs multiple ads across platforms like Google, Facebook, TikTok, or LinkedIn.
  1. Budget

    Hyros can be expensive, so look for alternatives that offer similar features at a more affordable price. So, you can try ClickMagick and Voluum, which are generally more cost-effective than Hyros.
  1. Easy-To-Use Interface

    Complex tools can slow down your workflow and require additional training. Hence, try to find a user-friendly platform with a gentle learning curve. 
  1. First-Party Data Usage

    First-party data tracking has become critical with privacy changes (iOS 14.5, cookie limitations). Look for platforms that bypass third-party limitations and allow for direct first-party data usage, like ClickMagick.
  1. Customer Support & Customization

    A smooth onboarding process and responsive customer support are essential. Thus, check if the alternative offers comprehensive support, including live chat, email, and phone support. Also, select the platforms that offer customizable dashboards and reports to tailor the analytics to your business needs.
  1. Training Resources

    Ensure ample training resources available to help you get the most out of the platform, such as tutorials, webinars, and documentation.
  1. Test Automation and AI Capabilities

    Is automation the main factor of your ad strategy? If yes, find such platform that offers  AI-based campaign optimization. You can check out Voluum’s Traffic Distribution AI, which adjusts campaign elements based on performance.
  1. Read User Reviews and Case Studies

    Never forget this crucial factor to check user review and ratings on platforms like G2 and SMB Guide to get insights into the pros and cons of each alternative.
  1. Free Trials

    Look for platforms that offer a free trial for a certain period. Do not miss this chance and go for a test drive to realize how well the alternative fits your specific needs before making a long-term commitment.
  1. Scalability

    Choose a platform that can scale with your business. As your business grows, your tracking and attribution needs may become more complex.

    By following these factors, you can make an informed decision and choose the right Hyros alternative that aligns with your business goals and budget.


Which is the best Hyros Alternative for eCommerce Businesses?

Any platform can’t be perfect for all kinds of businesses. When it comes to finding the best Hyros alternative for eCommerce businesses, I would highly recommend Triple Whale. 

Triple Whale is a powerful analytics and attribution platform, specifically designed for eCommerce businesses. It offers a range of features that make it a strong competitor to Hyros. It is also more affordable than Hyros. 

As a result, small to medium-sized eCommerce businesses can easily consider Triple Whale as the best Hyros alternative.


What is the most Affordable Hyros Alternative for Beginners?

Regarding affordability and ease of use for beginners, ClickMagick stands out as a top choice. It offers three pricing plans for the customer. There is also a Starter plan that is only $79/month with several exclusive features. 

Significantly, ClickMagick offers a 14-day free trial with every plan. So, you can choose the best plan that fulfills your business’s needs. 

What is the most Affordable Hyros Alternative for Beginners?


Frequently Asked Questions


  • Are these Hyros alternatives difficult to set up?

No, most Hyros alternatives are not difficult to set up. Platforms like Weberlo, ClickMagick, ThougtMetrics. provide very simple and comprehensive setup procedures. It is worth mentioning that Werberlo is well-known for the 5-minute setup feature.

What is the most Affordable Hyros Alternative for Beginners?
  • Do Hyros alternatives offer real-time tracking?

Yes, most Hyros alternatives offer real-time tracking. Platforms like Voluum, ClickMagick, and Northbeam provide real-time data updates. So, you can monitor campaign performance and optimize your ad strategies as data comes in.

  • Do these alternatives work with multiple ad channels?

Yes, the maximum Hyros alternatives work with multiple ad channels. Tools like ClickMagick, Voluum, and Triple Whale integrate with various platforms, including Google, Facebook, TikTok, and more. Thus, it allows for centralized tracking across different ad networks.

  • Can I switch from Hyros to one of these alternatives easily?

Of course, you can easily switch from Hyros to one of these alternatives. Most platforms like ClickMagick, Voluum, and AnyTrack offer guides and customer support to help with data migration and setup. You can also integrate seamlessly with existing campaigns.

  • Are there any free Hyros alternatives?

Unfortunately, there’s no free ad-tracking software that you can consider as Hyros alternative. However, some provide free trials or limited free plans that can be useful for beginners. Such as ClickMagick, Voluum, Traple Whale, Segmetrics, etc. 


Final Thought

Do you find the best Hyros alternative for your business? Or, still you are in a dilemma?

Choosing the right alternative to Hyros depends on what matters most to you. Whether it’s simplicity, affordability, or advanced features for scaling your business.

However, after going through a lot of studies and research, I’d highly recommend you to choose ClickMagick. It’s easy to use, budget-friendly, and packs powerful features like TrueTracking and cross-device tracking. 

In short, it is a perfect pick for beginners or anyone looking for a simple yet highly effective tool to track their ads accurately without breaking the bank.

Best of luck for your business and stay tuned!

Ask Your Questions

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Marketer Rakib is a full-time Blogger and Affiliate Marketer. Follow Rakib to learn how to scale up your online business for more Make Money. Before starting this blog, Rakib managed world's top digital marketing agencies. Now, He has been helping people to make money online through affiliate marketing.  

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